Studio Klein is a contemporary design studio with a bold, type–driven aesthetic. Rami Voss was commissioned to create a new visual identity system, including a studio logomark, branded signage, and tactile collateral. The work aimed to communicate clarity and confidence—balancing utilitarian design cues with expressive, physical detail across both digital and spatial touchpoints.
STUDIO KLEIN
REBRAND
CLIENT
Studio Klein Design Practice
SECTOR
Design, Branding, Spacial Experience
SCOPE
Identity, Signage, Studio Collateral
The new Studio Klein identity was featured in Form Index, a leading international design publication. The spread highlighted the studio’s bold visual language, placing emphasis on typographic scale, layout rhythm, and its unapologetically graphic tone. It marked the studio’s repositioning with a visual system that speaks as loudly as the work it creates.
A BOLD
INTERPLAY
OF FORM AND
IDENTITY
FORM INDEX
The reception design introduces Studio Klein’s identity at full scale—bold, architectural, and unmistakably graphic. Every element, from the oversized logotype to the modular furniture, reinforces the studio’s ethos: clarity through contrast, presence through precision.
01
Developed a bold studio identity with modular, typographic foundations
02
Created signage and wayfinding inspired by editorial design systems
03
Designed the reception environment to reflect the brand’s graphic voice
04
Produced branded print assets including stationery and publication layouts
